Design a fair growth model for start-ups/companies that takes the innovation element into account from a business community perspective. The goal is that a company can grow, innovate and be a positive force for the world, while investors are satisfied with the company’s performance. By definition, growth is not only exponential, but growth can also be linear.
- Tony’s Chocolonely: The company has started to improve the production chain and has been able to produce sustainable chocolate.
- Facebook and Netflix: Both companies are growing, but are struggling to keep growing indefinitely, leaving investors unhappy